ATTITUDE
Eyewear

• Kiosk modular concept

• Store branding

• Visual merchandising

• Fixtures and displays

• Visual communication

Brand redefinition, branding, logo, packaging • graphic hierarchy, signage

• Materials and finishes

• Implementation

• ABF Trade Show booth design

 

GH & Associados created a project that repositioned the brand and embodied a storytelling-driven marketing language for campaigns and the new value proposition at the point of sale, resulting in increase in customer engagement. The ABF Expo trade show booth designed by GH&A featuring digital displays and immersive brand experience that attracted more than expected visitors and generated significant leads.