CENTRAL
Department Store

• Store layout

• Furniture and Fixtures

• VM training program

• Relevant and communicative displays

• Unified communication language respecting hierarchy

• Enhanced children's area

• Efficient identification of the assortment

 

This project updated the store environment with a low investment in its structure and allowed the team to elevate the shopping experience. Internal circulation increased by 20% and sales by 15% within three months of implementing the changes. The team adopted new commercial space management tools, leading to more collaborative planning sessions and higher employee engagement and productivity

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