PONTOFRIO 
Electronics / Furniture

• Store concept

• Architecture

• Furniture

• Lighting

• Graphical hierarchy of

• Store

• Wayfinding

• Visual Communication

• Merchandising

• Trade Marketing Points

• Project Implementation

Since the first version, the store experience of the installed project has guided the team and defined the quality of the space and customer experience. The latest version in roll out seeks to integrate the categories in light of the transformation of the shopping journey.